Last year I had the privilege of constructing the brochure for the first Abingdon Summer Party (with a lot of help of course).

This year I was called on to do the same but also to coordinate the marketing of this event to a number of local MG chapters. To make a long story short I am communicating via letter, phone and email with approx. 18 target clubs covering a 350-mile radius around Chicago.

The effort includes getting these clubs to publish our Abingdon press release in their newsletter, distributing flyers that I send under separate cover and to participate in the event itself.

Response has been very good! Below is a first specific event communication, which is being mailed to all target MG clubs. There will be 2 more. The idea is two fold:
    1. Provide information on specific Abingdon events.
    2. To provide continuous information flow i.e. advertising.